sincerio, All occasions

Belated birthday card: what to write

A late card is still a card, and almost nobody minds as much as you think they do. The one thing that does land badly is a long apology — it makes the reader do the work of forgiving you before they get to the nice part. Name it in a sentence, then spend the rest of the card on them.

Warm

Friendly, unfussy, safe with almost anybody.

Funny

A joke with affection behind it. Read the room first.

Heartfelt

For the people you would actually say this to out loud.

Simple

When short is the right answer, and it often is.

What to avoid

BIRTHDAY another year of you

Coral — one of the birthday designs in the Sincerio library. Whatever you pick, the words above are yours to use.

Sincerio keeps the dates and sends the card on the day, in your own words. The thought stays yours; the remembering stops being your job.

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